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5 Keys for an Effective Mobile Website
There is no doubt that the importance of reaching the mobile audience is an extremely hot topic among marketers. And there’s good reason for that. According to a recent report from Nielsen, two-thirds of the folks that acquired a new mobile phone in between December 2011 and February 2012 chose a smartphone over a feature [...]
Webinar Recording: A QR Code Primer
I recently had the chance to present a webinar to members of the Mailing & Fulfillment Services Association (MFSA). During the 60-minutes that I had, I tried answering as many common questions regarding QR Codes that I could. Below are the slides that were presented. I hope that you find them helpful! QR Code Primer [...]
[Webinar] Print, Mail, Mobile: Understanding QR Codes
Thank you to everyone that registered for and attended our June 22nd webinar, “Print, Mail, & Mobile: Understanding QR Codes”. In case you missed it, or would simply like to check out the slides again, we’ve posted the content online. We hope that you find it helpful! Webinar, June 22nd 2011: Print, Mail, & Mobile: Understanding QR [...]
[Video] Best Practices for QR Codes
Many companies are starting to implement QR Codes thanks to the USPS’ summer discount. Will this increased activity prove to be beneficial for marketers, printers, mailers and the recipients? The answer can be Yes… However, best practices for implementing QR Codes into print and mail efforts must be followed. In this video with What They [...]
Webinar Invite: Understanding QR Codes
On Wednesday, June 22nd, we will be hosting a free webinar on a subject that you may be interested in. During the webinar, “Print + Mobile: Understanding QR Codes”, we will seek to provide answers to many of the questions that people currently have about QR Codes. We will cover items such as: Space is [...]
Three Basic Steps to Get Your Mobile Strategy Going
Seemingly each day, there is a new survey, study, or report released that helps to drive home an important point — people are using their mobile phones to search, find, consume, and buy. While the numbers and charts can be inspiring, they can also be intimidating! If you are currently the owner of a lot [...]