Enhancements: Adding Video and Images, Editing HTML

Jason Pinto
Posted on in News

Thanks to the wonderful development team at interlinkONE, I am happy to announce that we’ve rolled out a number of new feature to the iFlyMobi application. These enhancements are all designed to make it easier for users to create mobile websites… but they also provide a bit more creative control as well.

Over the next few days, we will post more detailed how-to guides that will document the best ways to use these features. But here is a brief overview of what we’ve added:

Easier Way to Insert Images into Your Mobile Website

The iFlyMobi application allows users to upload images — for profile pictures, logos & banners — directly to our servers. If you want to include other images within your mobile website’s pages, there is now an easy way to do this through the editor.

Easily Insert Images: New Feature for Building Mobile Websites in iFlyMobi

There is a new icon available in our WYSIWYG menu that allows you to easily enter the URL of the image that you’d like to include. Simply enter the URL, modify the appearance of the image (if you’d like), and the image will be inserted into the page.

Quickly Add Video to Your Mobile Website

We’ve added a new option to our WYSIWYG menu editor that allows users to quickly and easily add video to their mobile website pages.

We will publish a how-to guide with best practices on how to do that shortly; but if you’d like to try it out before then, you’ll notice a new icon in the menu when editing one of your pages that allows you to access this feature.

Easy Way to Insert Video into Your Mobile Website

Modify Layout and Design by Editing the HTML

One reason why a lot of companies love using iFlyMobi to build mobile websites is because they do not need to know any HTML. That is still true!

But in case you do know how to code HTML, we have provided a way for you to modify layout and design by editing the code.

This feature is accessible via a new icon in the WYSIWYG editor.

Edit the HTML in your Mobile Website via iFlyMobi's WYSIWYG editor

We will publish some steps, tips, and tricks for using the HTML feature soon as well.

 

We hope that you find these features helpful as you look for ways to reach the mobile audience.

Big News: Google to Acquire Motorola

Jason Pinto
Posted on in News

Android

The very big news story around the technology world today has to do with Google acquiring Motorola.

While there are a number of great articles popping up explaining some of the reasons why Google would do this (patents seem to be a big part of it), there is no doubt that this will have an impact on businesses of all shapes and sizes. Here are two reasons why:

User Experiences on Mobile Devices Will Improve

By bringing together a hardware vendor with a long of history of creating devices that solve a lot people’s needs with the amazing staff & bottomless budget of Google, we can certainly expect to see some amazing features and improvements when it comes to mobile devices.

As it becomes easier and more pleasant for people to search, find, and consume information via the web on their mobile device, it will become more important than ever for companies to ensure that their content is designed with that mobile audience in mind.

TV Might Never Be the Same

While there are not a lot of details on this yet, Google has made references to Motorola’s “IP set-top boxes” in some of the content that they have shared today.

There is no doubt that this acquisition will further the convergence between mobile and set-top boxes. The way that we interact with content in our homes and the way that content is curated and pushed to us might certainly be changed forever.

Click here to read Larry Page’s blog post on the acquisition >>

 

 

Photo Credit

John Foley Speaking at the NAPL Owners Conference

Jason Pinto
Posted on in News

NAPL Owners Conference: interlinkONE and Grow Socially will be there!

I’m happy to announce that interlinkONE and Grow Socially CEO John Foley, Jr. will be speaking at the 2011 NAPL Owners Conference.

The Owners Conference takes place September 8th through 10th, 2011 in Chicago, IL.

Details of the Presentation

John is speaking on Friday, September 9th from 9:45am to 10:45am. The theme of his presentation is  ”Print + Mobile – Understanding QR Codes”.

Here is a brief overview of what John will be covering:

This presentation is focused on providing best practices for companies that want to use QR Codes to reach the mobile audience. You will learn about QR code case studies across various industries, creation and design options, and also techniques for ensuring that your web content is optimized for mobile phone.

Product News: Expanded Device Support

Jason Pinto
Posted on in News

Many Devices

Thanks to the awesome folks in the interlinkONE development room, we are happy to announce that the framework behind our mobile websites now supports more devices better than ever before.

This includes:

  • Google Nexus S (2.3)
  • Android Honeycomb – Tested on the Samsung Galaxy Tab 10.1
  • Palm WebOS 3.0  – Tested on HP TouchPad
  • Nokia Series 60 smartphones

In addition to the broader device support, recent enhancements were also implemented to provide performance/cache improvements  as well as improved checkbox and radio-button designs.

We hope that these changes help you find success as you reach the mobile audience.

 

Photo Credit

Smartphone Statistics from Gartner

Jason Pinto
Posted on in News

Thanks to new statistics from Gartner (and an excellent recap from Mobile Marketing Watch), we all know have further proof to support the fact that smartphone ownership continues to rise rapidly.

Here is the quote from the recap that really steals the headlines:

“Sales of smartphones were up 74 percent year-on-year and accounted for 25 percent of overall sales in the second quarter of 2011, up from 17 percent in the second quarter of 2010.”

What does it mean to me?

While these statistics may simply confirm the eyeball test that we all do (even my grandmother has a smartphone!), they should also serve to motivate us all to action. We may want to answer questions like these:

  • Do I have a mobile website?
  • If so, am I taking advantage of features that can ensure my mobile website makes it easy for people to learn and connect with me?
  • Am I building my mobile database?
  • How many people are looking at and responding to my emails from their phones?

Why Printers Need to Have a Mobile Website

Michelle
Posted on in Inspiration

Whether you are an owner of a small “Mom and Pop” print shop or a large print facility, the one thing that everyone has in common is that we want your business to be easily found and well known. Also, we want our customers to be happy at all times.

With the number of people carrying smartphones rising on a daily basis, the best way to connect with these people is to have a mobile website.

With a well-designed mobile website, prospect and customers would have the ability to easily and quickly learn about a printer’s services, request a sample, gather contact information and hours, submit a request, and more.

To demonstrate how a printer could benefit by having a mobile website, I have created one with our iFlyMobi application. (The pages that you see in the screenshots below are just samples. iFlyMobi allows you to control the title, content and colors of the pages.)

Mobile Shopping: App vs. the Web?

Jason Pinto
Posted on in General

There is another great post on BizReport today with statistics that help demonstrate the remarkable growth of smartphone retail activity in certain parts of the world.

But rather than focusing on the growth, I was excited to see the points related to more people accessing retailers via the mobile web as opposed to an app.

I certainly are not against companies that develop mobile apps — I take advantage of them every day! But if a company is currently trying to decide where they should spend their resources — creating an app or a mobile website, I think a great factor in that decision should certainly be this: where is my target audience spending most of their time?

Click here to read the BizReport post >>

The Family Pet Might Be Next

Jason Pinto
Posted on in General

Dog with iPod

MediaPost recently published a recap of statistics that help to demonstrate the growing influence of smartphones on all of us.  Yes, for those that feel that smartphones are still only being carried around by techie-types and marketers, I believe that they might want to change that opinion (and their resulting strategies) quickly.

Here are a few highlights:

  • 40% saying they can go only a few hours without using a mobile phone and the Internet
  • 79% said that cell phones are a necessity
  • 32% of children have used a smartphone by the time they reach the age of 4

As statistics like these continue to come out, I think that businesses of all shapes and sizes should pay close attention. As our customers and prospects become more dependent on their smartphones, will they be able to easily find what they need when they visit our website on a screen of just a few inches?

 

Photo Credit

How-To: Route Mobile Form Responses to Multiple People

Jason Pinto
Posted on in News

Within the iFlyMobi application, users have the opportunity to set up forms that can be included within their mobile websites.

These forms may be used to collect survey & feedback data, to generate leads, to handle customer support inquires, to build a registration list, and more.

The iFlyMobi application allows users to specify who should be notified when someone responds to the form. Our customer support service team recently received a few requests for help on this question: “How can I specify that multiple people will be notified when someone responds to a form on my mobile website?”

Honestly, it’s very easy to do this.

Here’s how:

  • Click the “My Forms” button
  • Click the “Edit” button for the Form that you wish to manage
  • The “Email” field controls which people will be notified when someone responds to the form. If you’d like to add multiple people, simply separate each email address that you enter into that field with a comma.

Specifying multiple email addresses to receive notifications when someone responds to a form in a mobile website.

We hope that tip proves helpful!

 

Video Viewing and Mobile Phones

Jason Pinto
Posted on in General

According to some recent statistics published by YouTube and shared on a variety of sites, roughly three billion people now watch at least one YouTube video each day.

While the statistics did not appear to identify how many of those videos are being watched on mobile phones, I’m willing to bet that it’s a significant number that will continue to rise.

When people visit your website on their phone, will they find videos that help them to get answers to the questions they may have?

Adding Video to an iFlyMobi Website

If you’ve used the iFlyMobi application to build a mobile website, you may want to include a YouTube video.

While this process may be simplified in the near-future, here are two ways that you can currently do this:

  • Within the WYSIWYG editor, copy and paste a thumbnail/image of the video from the web. Click on the image and then click the hyperlink icon in the editor. Enter the URL of the YouTube video and hit Submit. Next time someone views that page, they’ll be able to simply click on the image to view the video on their phone.
  • OR….On the main page of your mobile website, add a new Link. Point the link directly to the URL of the YouTube video.