How far and quickly are mobile payments spreading? Well, at least all the way to a convenience store here in Wilmington, MA.
In this video, I had the chance to sit with our CEO John Foley, Jr. as he discussed how people can now pay for groceries, coffee, gas and more with their smartphones.
In addition to enabling users to easily build mobile websites, the iFlyMobi application also provides reports to help people measure the traffic to their mobile website.
The application allows users to view traffic across various time-frames and it also displays whether traffic is coming from the QR Code (generated by iFlyMobi) or directly through the web browser on their mobile phone. This traffic is primarily displayed via charts and lists displayed on the screen.
To help give users greater control and flexibility over their reporting data, we have added a new feature that allows customers to easily export their reporting data.
At the bottom of each report in iFlyMobi for your mobile websites, you will now see a “Download All Results” button.
Upon clicking the “Download All Results” button, the system will generate and produce a CSV file that contains the data presented in the report.
From there, you should be able to open, view, and manipulate that data in the program of your choice (i.e. Microsoft Excel).
We hope that you find this feature helpful! Please let us know if you have any feedback.
When it comes to mobile marketing and the world of retail, many people often tout how smartphones and mobile websites can help make the consumer’s life easier.
And while that is absolutely true, the same technology can also have a positive effort on another group of folks — the people responsible for selling those products.
While the roles of those employees may vary — the store associate needs to help answer final questions and locate products, the person in the warehouse needs to ensure the shelves are stocked, someone else needs to reorder materials when supplies are low — the potential benefits of utilizing mobile technology can be found across the board.
No matter what your company may sell, here are three ways that mobile could help your internal processes:
Here is one way to put a smile on the face of employees around the interlinkONE office — send them a link to an article on Microsoft’s website that features one of the company’s products!
On the Microsoft Tag blog, Rachel Tamigniaux recently featured a few products that can be used to create mobile friendly experiences for people that are scanning mobile barcodes.
We are absolutely thrilled and grateful that they included our mobile website builder application, iFlyMobi, in the discussion.
When it comes to deciding what functionality belongs on a mobile website, perhaps the most important question to answer is this: What functionality would be helpful to the person viewing my content on their phone?
Recently, we wrote about the usefulness of adding a Click-to-Call button.
Well, here’s another option: add a Click-to-Text button/link in your mobile website.
If you are using iFlyMobi to build your mobile websites, it can be very easy to add a Click-to-Text button or link.
If you wanted to add it to the home page of your mobile website, simply click the “Add Link” button on the Edit Website page inside of the application. Then, enter the URL as “sms:9786949992″. Of course, enter the phone number that you would want to receive the text-messages in place of “9786949992″ in my example.
If you wanted to add that type of functionality to a page other than the home page, you would simply select the text or image that you’d like to become a link, click they hyperlink icon in our WYSIWYG editor, and then enter a URL in the format listed above.
We hope this helps!
When it comes to QR Codes, there are two things that the marketing and business worlds to not lack right now: buzz and questions!
As the number of people using smartphones continues to rise, buzz certainly has grown as companies find ways to use QR Codes to point people to mobile websites. But there are plenty of questions that may also arise as people go down the QR Code path.
To help provide answers to some of those common questions, interlinkONE has put together the QR Code Success Tool Kit.
This package contains a number of resources that provide answers to questions related to:
We hope that you find the material in the QR Code Success Tool Kit helpful. To access the materials, please click here to download your copy >>
I’m excited to announce that we’ve added functionality to the iFlyMobi application that should help a great number of our customers.
While it can be very easy to build a mobile website with iFlyMobi, the next question that people often have is “How do I direct people on smartphones to that site?“
To help our customers do this, the development team here at interlinkONE has added a new feature that will generate the appropriate redirect code. Here’s how it works:
Screenshot from the iFlyMobi application
Currently, the system provides redirect code for the following scenarios:
- WordPress/PHP: If your main website is hosted on the WordPress content management system
- Apache/Htaccess: If you have access to your server’s Apache configuration.
- Javascript: If you have access to the HTML code for your website
Along with providing the code, there are also instructions for how users should add that logic to their main website.
Once that code is implemented, people that access your main website on their mobile devices should be automatically redirect to the mobile website that you’ve built with iFlyMobi.
We hope that you find this new feature helpful as you seek to provide an optimal experience to the growing mobile audience.
On the phone
Thanks to the fine folks at Pew Research, we have a new round of smartphone ownership statistics to review.
Here are a few highlights from the report that was released on 7/11/2011:
There is no doubt that smartphone ownership will continue to rise. For one thing, the great majority of smartphones are happy with their device of choice.
But now here’s the question for you — when a smartphone owner visits your website, will they be happy with the experience that they have? Will they have to wait 2 minutes for images to load? Will they see icons indicating that you have plug-ins that do not work on their phone’s platform? Will their fingers get sore from scrolling up, down, left, and right?
If so, iFlyMobi (our mobile website builder application) may be able to help you put a smile on their face.
We are happy to announce that we’ve released a new enhancement to the iFlyMobi application that will give customers greater control over the mobile websites that they build.
When creating or editing a mobile website within iFlyMobi, users have had the opportunity to choose from a variety of templates as well as pre-defined color schemes. But to provide greater control, our latest enhancement allows users to choose their own custom colors for the Header/Button color and Background color.
The screenshot above is from the “Edit Website” page. Within the Colors section, we’ve added a new custom option. From there, users can either enter in the specific color value that they would like to use (i.e. “#CCCCCC”) or select a color via the Color Palette window.
We hope that you find this feature useful! We know that some customers have enjoyed using the pre-defined color schemes, and we recently released 3 new options for that. But we think that this will help companies that have specific requirements for maintaining branding on the mobile websites that they create.
When creating a mobile website for your business, there are typically two big questions that need to be answered.
We hope that iFlyMobi can help answer the technology question for many of you 
But in regards to content and calls-to-action, that question certainly needs attention from people inside and outside your organization. In a perfect world, the answer should be primarily driven by this question: “What do people want and need to see and do when they visit my website on their phone?”
MarketingCharts.com recently published the results of a survey that could help to shed some light on that subject. And while the top results of that survey may not apply to every business, I think it’s worth reviewing. In regards to mobile-only devices, here were the top calls to action:
While items such as m-Commerce will certainly grow in popularity over time as people become more comfortable paying for things via their phones, the traditional “call now” action item still has sway.
Of course, you’ll want to simply do more than display your phone number on your website. Rather, you’ll want to make it as easy as possible for someone to call you. This can be done by adding a click-to-call link on your mobile website.
Within the iFlyMobi application, you can easily create “Click to Call” links on your mobile web pages. Click here to learn how >>
The iFlyMobi application allows you to easily build mobile websites.
You can create pages for personal use, for your sales force, or for your business. You control the content — from the images, to the text, and to the links that may drive people to other areas on the web.
