Nearly 1/2 Of Smartphone Users Access Mobile Web Multiple Times Daily

Lou Cimaglia
Posted on in News

Edison Research has released a slew of new statistics on the smartphone population. Incredibly, the numbers only get more impressive as the years pass by. Here are some of the highlights:

  • -The percentage of Americans who own a smartphone is now 44%, or half of all Americans who own a mobile phone.
  • -46% of smartphone owners browse the internet on their devices “several times per day.”
  • -More than one-third of smartphone owners visit social networking sites on their phone “several times per day.”
  • -Three in ten smartphone owners plug their phones in to their cars to listen to Internet radio.

Is your website optimized for smartphones? If not, these statistics may jolt you into action.

New Mobile Browsing Stats

Lou Cimaglia
Posted on in Inspiration

New stats released by Pew Research reveal that, “17% of cell phone owners do most of their online browsing on their phone, rather than a computer or other device.”

These stats only point further towards the internet’s continued companionship with mobile access. More people are not just using the web on their phone, they are using it exclusively on their phone. What’s more, these statistics are backed up by the reasoning of these mobile users. The majority of these users say the mobile web works for them because it is more convenient. In fact, 38% of users cite convenience as the biggest draw of the mobile web. And 23% say they use phones because they are omnipresent.

Want more great mobile stats? Follow iFlyMobi on Twitter and connect with us on Facebook.

Webinar: Become the Mobile Services Provider

Jason Pinto
Posted on in News

Are you ready to grow your business through mobile marketing?

If you would like to learn how your company can capitalize on the tremendous growth that is happening in the world of mobile today, I’d like to extend a special invitation to you.

Please join us for a free webinar on July 12th at 2PM Eastern Time!

During the one-hour session, entitled “Become the Mobile Services Provider“, we will share strategies, tactics, technologies, and tools that can enable you to successfully offer mobile marketing solutions to your clients.

Don’t wait! Register today to reserve your spot >>

 

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Revenue Opportunity for Service Providers

Jason Pinto
Posted on in Inspiration

Dollars

If you’ve heard our CEO John Foley, Jr. speak at all in the past year or so, I’m sure you’d agree that he’s passionate about mobile.

In fact, he delivered a presentation at the MFSA Annual Conference recently where he implored service providers to start offering mobile solutions to their clients. He received rave reviews after his session for the content he shared and for the urgency of his delivery.

However, passion is one thing. But are there hard statistics that back up John’s advice that service providers can make money with mobile?

The answer is YES!

In a new article on MediaPost, Chuck Martin shared a very important statistic. Here’s what he said: “Almost three-quarters of businesses expect their mobile marketing budget to increase in the next 12 months.”

Yes, mobile isn’t just a trendy or hot channel. It’s one where marketers are investing money today and over the long-term.

Are you ready to make money?

If you’d like to learn how your company can effectively offer mobile services to your clients, please register for our free webinar on July 12th!

During the webinar, we will share strategies, technologies, and tools that can help your business to succeed with mobile!

Register today and reserve your seat >>

 

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Using QR Codes to Gain Attendee Feedback: MFSA Conference

Jason Pinto
Posted on in General, Inspiration

Our CEO John Foley, Jr. recently had the chance to speak at the 2012 MFSA Annual Conference.

During his presentation, “Making Money with Mobile”, John shared a number of technologies, strategies, and tools that service providers can use to effectively grow their business.

John covered items such as QR Codes, Near Field Communication (NFC), Augmented Reality, SMS/Text-Messaging, and more.

During his presentation, John used a printed handout with QR Codes to gain real-time feedback attendees.

In the video below, John explains how the process worked:

If you would like to do something similar for your next presentation or event, please contact our team today! Also, feel free to sign up for a 14-day free trial of iFlyMobi today in order to build your own mobile-optimized online surveys.

 

Happy 5th Anniversary iPhone

Michelle
Posted on in News

Since we love anything and everything that has to do with mobile, it would only be right if we took the time to celebrate the iPhone’s 5th Anniversary today!

Apple’s iPhone has generated an estimated $150 billion of cumulative revenue globally. The very first iPhone officially launched on June 29, 2007. Since then Apple has shipped 250 million iPhones and counting worldwide. It is safe to say that the iPhone is one of the most popular smartphones to date.

Below is a great infographic about the iPhone. infographic credit: http://www.vocherCodes.co.uk


Come See Us at the MIT Museum on Mobile Monday Boston

Jason Pinto
Posted on in News

I am quite happy to share the news that we will be exhibiting at the MIT Museum tonight as part of the Mobile Monday Boston event series!

If you’ll be in attendance as well, please make sure to swing by the interlinkONE table.

We will demonstrating how our iFlyMobi product makes it very easy for companies to build mobile websites, landing pages, forms, and more.

Also, we will present how our QReate & Track system enables companies to create, manage, edit, and track QR Codes to help make their printed materials interactive.

This should be a great event!

We hope to see you there.

 

John Foley to Speak at Content Marketing World

Lou Cimaglia
Posted on in News

On September 6th at 10:30 am, interlinkONE and Grow Socially CEO John Foley, Jr. will be speaking at Content Marketing World in Columbus, OH. His presentation is entitled, “Mobile and Tablet Content Distribution.”

There is no doubt that mobile devices such as smartphones and tablets are changing the way that people consume information. The speed at which people are purchasing those items and making them part of their daily routines is happening faster than most marketers are prepared for!

 

John will cover such items as:

  • - How to develop a strategy to reach the mobile audience.
  • - Options for building mobile websites, landing pages, blogs, and more.
  • - Best practices for integrating mobile with other distribution channels, such as print and email.
  • - Considerations regarding bringing up a mobile app vs. a mobile website.
  • - And more!

 

Windows Phone 8 To Have NFC Capabilities

Lou Cimaglia
Posted on in News
Windows Phone 8

The oft-forgotten player in the highly competitive smartphone market, Windows, is stepping its game up with its next generation.

The Windows Phone 8 will have near field communications (NFC) capabilities. According to the Windows Phone Network website, “An NFC enabled device will enable users to share photos and other media by just touching other handsets, make payments in stores with MasterCard PayPass, use the Windows Phone as a travel ticket.”

The post goes on to say that the new Windows Phone has already been made compatible with MasterCard’s PayPass and Visa’s payWave.

A post on iotechie.com highlights some of the other changes being made to the next Windows Phone. “NFC, dual- and quad-core support are all set, and Microsoft has shifted over to the NT kernel for Windows Phone 8 to make it even easier for developers to code for its mobile and desktop ecosystems. There’s a new Wallet hub, deeper integration of Skype, and an updated Start Screen interface with support for small tiles.”

 

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Why Car Dealerships Should Reach The Mobile Audience

Lou Cimaglia
Posted on in Inspiration

Consumers are increasingly turning to the mobile web when deciding to make car purchases.  The information gathering process is becoming highly mobilized, and it is influencing purchases.

The automotive industry is no different. Customers are looking to their smartphones to help inform their decisions when searching for a new car. According to the latest MAG research, “50 percent of respondents expressed interest in using their mobile phone to research buying or leasing a vehicle. When in the market to buy or lease a new vehicle, nearly half (47 percent) of consumers said that they would find mobile advertisements containing deals or offers most valuable to them.”

This means that it is crucial for car dealerships to have a mobile-optimized website. It should include pricing, features of the car, and calls to action that make it easy for the viewer to submit their information.

The MAG research also offered the following stats:

  • -Proclivity to purchase or lease: More than one third (36 percent) of consumers plan to purchase a car in the next 12 months, while an additional 5 percent plan to lease one in the same time frame

 

  • -More engaging ads: 21 percent of consumers are open to mobile ads that provide features and benefits of the vehicle and/or the ability to sign up for deals, offers and future communications most valuable

 

  • -More interaction: More than half (57 percent) of consumers would browse a website or play a game as a result of seeing a mobile ad

 

  • -More information: 38 percent of consumers would request more information as a result of seeing a mobile ad on their phone

 

This is a unique opportunity for dealerships. The audience is coming to them. People are buying cars this year and searching on their smartphones for nearby dealerships. Don’t let your site be unprepared for mobile search! You could very well be losing potential customers.

 

Follow @iflymobi on Twitter for tips and information on mobile websites.

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