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Monthly Archives:
June 2011
The Growing Importance of Mobile Search
How do people find out about your business? No matter what size your business might be, hopefully the answer includes a varying mix of channels. But more than just knowing what marketing efforts create awareness and demand, it is vital for companies to frequently review how effective specific channels are performing today. eMarketer recently published a [...]
[Webinar] Print, Mail, Mobile: Understanding QR Codes
Thank you to everyone that registered for and attended our June 22nd webinar, “Print, Mail, & Mobile: Understanding QR Codes”. In case you missed it, or would simply like to check out the slides again, we’ve posted the content online. We hope that you find it helpful! Webinar, June 22nd 2011: Print, Mail, & Mobile: Understanding QR [...]
How a Veterinarian can use iFlyMobi
Almost every house hold has a pet of some sort, whether it is a dog, cat, bunny, the list goes on. And when you have a pet most likely you have to visit the vet at least once a year. Now your vet might have a website (we would hope! It’s 2011) but not every [...]
The Consumption of Mobile Data
While many people certainly agree with statistics that point to the growing number of smartphone owners, there is another statistic that is just as important. That revolves around how much data people are consuming with their mobile phones. MarketingCharts.com recently published an excellent chart that helps to illustrate those numbers: Over the past year, the [...]
The Center of the Mobile Experience
Mobile Commerce Daily recently published an excellent article based on discussions being presented at the 2011 Mobile Marketing Forum. One of my favorite points in the article came from Margita Labhard of Best Buy. Here’s the quote, “The customer is at the center and if we don’t create a compelling experience, we’ll be behind.“ Each day, [...]
New Feature: Easily Build Mobile Forms
We are happy to share news that we’ve released a new feature to our iFlyMobi application. Our latest enhancement allows users to easily build Forms to collect data from their mobile websites. Our Forms feature can be used for a number of purposes. Here are a few examples: How To Use This Feature When logged into [...]
[Video] Best Practices for QR Codes
Many companies are starting to implement QR Codes thanks to the USPS’ summer discount. Will this increased activity prove to be beneficial for marketers, printers, mailers and the recipients? The answer can be Yes… However, best practices for implementing QR Codes into print and mail efforts must be followed. In this video with What They [...]
Growing Opportunity for Service Providers
A lot of folks use iFlyMobi to create mobile websites for their own company’s efforts. However, there are also a lot of print, mail, and marketing services providers that are using the tool to help their clients better reach their mobile audience. For those service providers, the opportunities to offer mobile websites is growing quickly. [...]
What Does the Mobile/Social Trend Mean for You?
MarketingCharts recently published the results of a survey that confirm an important trend: the number of people accessing social networks on their mobile devices is strong and growing! One of the highlights from this article is this: “Forty-three percent of Twitter users access Twitter via phone”. If you are responsible for managing your company’s website [...]
Webinar Invite: Understanding QR Codes
On Wednesday, June 22nd, we will be hosting a free webinar on a subject that you may be interested in. During the webinar, “Print + Mobile: Understanding QR Codes”, we will seek to provide answers to many of the questions that people currently have about QR Codes. We will cover items such as: Space is [...]
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